Pacific Marketing and Publishing (PMP) is a full-service direct marketing firm located in Portland, Oregon.

To ensure clients are maximizing return on their marketing budgets, PMP provides in-depth strategic development based on its vast database mining experience.

Implementing response driven creative with hi-speed variable personalization allows clients the utmost in flexibility and one-to-one communications. And, having all production facets in-house ensures
on-time delivery and unbeatable pricing.

With decades of experience and expertise, PMP can give you the tools you need to strategically target your direct mail campaigns for the best possible results.

Everett Carson and Worth Caldwell form a powerful team with a proven history of success that is unparalleled in the industry. Caldwell's innovative front-end strategies and Carson’s unmatched knowledge of production efficiencies and how to utilize them consistently boost their clients’ bottom lines.

Worth Caldwell
Executive Director, Sales and Marketing

With 22 years of direct marketing experience, Worth brings an unmatched passion for the industry and a commitment to making the most of client investments.

In 1985, he began his career with Century Direct Marketing—then a full service Direct Marketing Agency in Portland, OR—where he spent 10 years helping financial services and retail clients exceed their direct marketing goals.

He then joined Direct Marketing Solutions, where he oversaw new business development and strategic and production management for several clients, including Hollywood Entertainment, Nationwide Insurance, Grand European Tours, International Sportsmen’s Expositions and many more. During his 10 years with DMS, the company experienced yearly double-digit growth.

In 2006, he joined forces with his long-term friend and DMS colleague, Everett, to start Pacific Marketing & Publishing. He leads a top-notch team in providing clients strategically targeted direct mail support for their businesses. Most of his clients have been with him for decades.

With his focus on segmentation, processing and utilizing information to maximize ROI, he anticipates rapid growth in his clients’ direct marketing efforts over the next two decades.

Everett Carson
Executive Director, Operations

Everett's passion for print and graphic arts began with a Junior Achievement project in middle school. His enthusiasm for the field has led him to extensive experience in graphic design, photography and experimenting with ink on everything from T-shirts and coffee cups, to signed limited edition posters.

In 1993, Carson joined Direct Marketing Solutions. With a little management experience and a programming book he quickly progressed from second-shift press operator to Director of Production and Manufacturing. During his tenure at DMS, Carson used his expertise to build a one-of-a-kind specialized database to help manage production, increasing the company’s efficiency dramatically. In a short time, the database was being used company-wide, assisting in growing DMS from 300,000 pieces mailed per month to 20 million per month. He oversaw 9 departments with over 125 employees and was widely respected as an efficient and effective manager.

Carson's depth and breadth of production experience ensures that every job is priced fairly, is produced efficiently and gets the attention to detail it deserves.

In 2006, Carson joined forces with long-time colleague Worth to start Pacific Marketing & Publishing.